Author Details

Nurdiansyah, Alfian, Indonesia

• Vol 6, No 2: Semester Genap 2017/2018 - S1 MANAJEMEN (Internasional)
  The Influence of Humor Appeal Advertising on Purchase Decision Using Brand Awareness as a Mediating Variable (Study in Djarum 76 Cigarette Advertising Video “Pengen kurus" Edition)
  Abstract  PDF